13 Best Wix Alternatives and competitors [2024]

Explore the 13 best alternatives to Wix in 2024 for creating your website, with various options in terms of ease of use, price, and features
best wix alternatives
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In: Alternatives

Introduction

Wix is often praised for its simplicity and flexibility, but it may not meet all needs.

Whether due to price, design limitations, or specific customization requirements, many people are seeking interesting alternatives to Wix.

In this article, we will explore the best options that might better suit your web projects than Wix.

What Is Wix?

Wix is a cloud-based website builder that allows users to create professional websites without coding skills. It offers drag-and-drop tools, customizable templates, and various features like e-commerce, blogging, and SEO optimization, making it easy for individuals and businesses to design and manage their online presence.

Why Use Wix?

  • Ease of Use: Wix’s drag-and-drop editor allows anyone, even without technical skills, to create a website quickly and easily.
  • Customizable Templates: It offers a wide range of professionally designed templates that can be tailored to fit any business or personal style.
  • Flexible Design: You can fully customize your site with animations, video backgrounds, and various design elements.
  • Integrated SEO Tools: Wix provides built-in SEO features to help improve your site's visibility in search engine results.
  • E-commerce Capabilities: Wix allows you to set up an online store with integrated payment options, product management, and more.
  • App Market: Access a variety of apps and plugins to enhance your site’s functionality, from booking systems to social media integrations.

Why Look for a Wix Alternative?

  • Limited Design Flexibility: While Wix offers many customization options, its drag-and-drop interface can sometimes be restrictive compared to more flexible platforms like WordPress or Webflow.
  • Pricing: Wix’s premium plans can become expensive, especially as you add more features or need additional bandwidth and storage.
  • Performance Issues: Websites built on Wix can suffer from slower load times, which can negatively impact user experience and SEO rankings.
  • SEO Limitations: Although Wix has improved its SEO tools, it still falls short in advanced SEO capabilities compared to other platforms.
  • Template Lock-in: Once you choose a template on Wix, switching to another template without losing content can be challenging.
  • Less Control Over Site Speed and Hosting: Wix controls the hosting environment, limiting your ability to optimize site speed or manage server settings.
  • Not Ideal for Complex Websites: For more complex sites or those requiring advanced functionality (like membership systems or intricate e-commerce setups), Wix’s capabilities can be limiting.
  • Customization Limitations: For users needing custom code or extensive back-end development, Wix doesn’t provide the level of control offered by open-source platforms.
  • Scalability Issues: Wix may not scale well for larger websites or businesses needing extensive integrations and custom workflows.

What Are the Best Alternatives to Wix?

1. Ghost CMS: Optimized for Content Creators

Ghost CMS

A Platform Centered on Publishing

Ghost CMS, this open-source software stands out as an alternative particularly suited for bloggers, writers, and online content creators. Designed for simplicity and performance, it offers a clean user interface, focusing on content writing and publishing.

Exceptional Performance and Speed

A major asset of Ghost CMS is its optimized loading speed and superior performance. These aspects are essential for SEO and user experience, making Ghost CMS ideal for those who focus on delivering quality content.

Facilitated Monetization

Ghost CMS integrates monetization features such as subscriptions and memberships, making it attractive for those who want to generate revenue from their content. Whether offering exclusive newsletters or premium content, Ghost makes monetizing your site easier.

Pricing of Ghost CMS

Ghost CMS is available in two distinct versions: a free, self-hosted option, and a paid version hosted by the Ghost team.

The self-hosted variant offers more flexibility and control, while the paid version is more user-friendly and easy to set up.

However, there are Ghost hosting providers such as Abstract27 that specialize in setting up your self-hosted Ghost website completely, taking care of everything from A to Z.

Advantages and Disadvantages table

Advantages Disadvantages
Clean content-focused interface Less feature-rich than other CMS
Good performance and SEO capabilities Limited third-party integrations
Buy Ghost CMS managed hosting service

2. WordPress: Open-Source Platform for Increased Flexibility

WordPress

Flexibility and Control with WordPress

WordPress stands out as a powerful alternative to Wix. As an open-source content management system, it offers unparalleled flexibility and control over your website.

This platform is ideal for a wide range of sites, from personal blogs to complex e-commerce sites.

A Rich Ecosystem of Themes and Plugins

One of WordPress's greatest assets is its vast ecosystem. With thousands of themes and plugins available, you can customize your site to perfectly match your needs and style.

Whether you're looking to integrate an online store, improve SEO, or add interactive features, WordPress has everything you need.

Robust Community Support

The WordPress community is one of the most active in the web world. With countless forums, tutorials, and online resources, you'll easily find help and advice for developing and maintaining your site.

WordPress Pricing

While WordPress itself is free, some associated costs need to be considered. Hosting, purchasing specific themes, and certain premium plugins may require investment.

However, this flexibility allows you to tailor your site to your budget.

Advantages and Disadvantages table

Advantages Disadvantages
Highly customizable with plugins and themes Requires more technical knowledge
Large support community Security and maintenance are user's responsibility

3. Drupal: A Scalable Solution for Complex Projects

Drupal

Highly customizable and scalable

Drupal presents itself as a robust and scalable platform, perfect for enterprise-level websites and applications. Its flexibility in customization makes it an ideal solution for complex projects requiring tailored functionalities.

A vast network of community and support

With a global community of developers, Drupal benefits from extensive support and a wealth of resources. This network contributes to ongoing development, offering innovative modules and themes to extend your site's capabilities.

Suited for technical users

Although Drupal is powerful, it is best suited for users with advanced technical skills. Its learning curve may be steeper for beginners, but it offers an unparalleled level of customization and control.

Drupal Pricing

While Drupal is a free open-source CMS, creating a complex site may involve additional development and maintenance costs. However, for large-scale projects, the investment may be justified by the flexibility and scalability offered.

Advantages and Disadvantages table

Advantages Disadvantages
Highly customizable and scalable Steep learning curve
Strong community and support Requires more technical expertise
Buy Ghost CMS managed hosting service

4. Squarespace: Design and Simplicity for Creators

Squarespace

Overview

Squarespace has emerged as an elegant solution for those who value design and simplicity. Known for its aesthetically pleasing templates, Squarespace offers a smooth user experience, ideal for creators and small businesses.

Quality Templates and Variety

One of Squarespace's strengths is the quality and variety of its templates. Each template is designed with careful attention to detail, offering a variety of options tailored to different industries and creative needs.

Ease of Use

Squarespace is known for its intuitive drag-and-drop interface, which allows for easy customization without requiring coding skills. This ease of use makes it particularly attractive to beginners and those seeking a quick and efficient solution.

Marketing Tools and SEO Capabilities

Squarespace integrates advanced marketing tools, such as email marketing and social media integrations. Its robust SEO capabilities help improve the online visibility of your site.

E-commerce with Squarespace

With built-in e-commerce features, Squarespace makes it easy to set up and manage online stores, offering a comprehensive solution for online entrepreneurs.

Pricing Structure

Squarespace offers different pricing plans, providing a range of options based on your needs and budget.

Advantages and disadvantages table

Advantages Disadvantages
High-quality and design templates Limited third-party app marketplace
Strong e-commerce capabilities Less customization freedom compared to Wix

5. SITE123: Simplicity and Multilingual Support

SITE123

Overview

SITE123 positions itself as an extremely user-friendly solution, perfect for those starting out in website creation. Its simplicity and multilingual support make it a preferred choice for international users and technology novices.

Responsiveness and Simplicity

SITE123 templates are designed to be both responsive and easy to use. They provide a seamless experience across all devices, which is essential in an increasingly mobile world.

Ease of Setup and Maintenance

One of SITE123's main strengths is its ease of use. Users can quickly set up and launch a website without any prior technical knowledge, making this platform ideal for rapid deployment projects.

Multilingual Support

SITE123 stands out for its multilingual support, allowing the creation of websites in multiple languages. This functionality is particularly useful for businesses and content creators targeting an international audience.

Ideal Use Cases for SITE123

SITE123 is ideal for those needing to quickly deploy a website or managing basic websites. Whether you're a small business owner, blogger, or content creator, SITE123 offers a hassle-free solution for establishing an online presence.

Pricing for SITE123

SITE123 offers a free plan including hosting and access to its website editor with all tools included, at no cost, trial, or commitment. For users wishing to connect a custom domain, SITE123 offers premium plans starting from $5.80 per month for an annual subscription, paid upfront.

Advantages and disadvantages table

Advantages Disadvantages
Extremely user-friendly, excellent for beginners Limited design flexibility
Multilingual support for international sites Fewer template choices

6. Web.com: Affordable and easy to use

Web.com

Context and Overview of Web.com

Web.com is a platform known for its simplicity and accessibility. Offering a drag-and-drop website creation solution, it is suitable for non-technical users looking to quickly create a professional website.

Drag-and-Drop Builder: Ease of Use

Web.com's drag-and-drop website builder is a major asset for users seeking simplicity. This feature makes website creation accessible to everyone, without requiring coding skills.

Prefabricated Templates: Variety and Customization

Web.com offer s a variety of prefabricated templates, allowing users to choose and customize designs to suit their specific needs. Although the templates may be less modern than those of some competitors, they still provide a solid foundation for a professional website.

E-commerce Features

The platform includes e-commerce features, allowing users to set up and manage online stores. These tools are particularly useful for small businesses and novice entrepreneurs.

Pricing and Plans for Web.com

Web.com offers four plans:

  1. Website: $4.95/month for the first year, renewal at $15.99/month. Includes AI website builder, domain, and design support.
  2. Website + Marketing: $7.95/month initially, then $21.99/month. Adds marketing tools and service selling.
  3. Online Store: $13.95/month at the start, $29.99/month afterward. Includes all previous features plus an online store.
  4. Online Marketplaces: $19.95/month for the first year, then $44.99/month. Allows selling on Amazon, eBay, Etsy, with automation tools.
    Advantages and Disadvantages Table

Advantages and disadvantages table

Advantages Disadvantages
Affordable pricing plans Less modern templates than competitors
Easy drag-and-drop interface Limited e-commerce functionalities
Buy Ghost CMS managed hosting service

7. HubSpot Website Builder: Integration and Marketing Optimization

HubSpot Website Builder

Integration with CRM and marketing tools

HubSpot Website Builder is designed to seamlessly integrate with HubSpot's CRM and marketing tools, offering a comprehensive solution for marketers and business owners. This integration allows for efficient lead management and marketing personalization.

Customizable and user-friendly templates

With a range of customizable templates, HubSpot Website Builder offers flexibility in design while remaining user-friendly. These templates are optimized for conversion, which is essential for digital marketing strategies.

SEO and analytics tools

The HubSpot Website Builder includes advanced SEO and analytics tools to track and improve your website's performance. These tools are crucial for understanding your audience and optimizing your online presence.

Pricing and scalability

HubSpot Website Builder offers various pricing options tailored to growing businesses.

You can create a free account and start using the tool, but if you need advanced features, you should upgrade to the premium plan.

Advantages and disadvantages table

Advantages Disadvantages
Strong integration with marketing and CRM tools May be pricier for advanced features
Templates optimized for conversion Limited variety of templates

8. Gator by HostGator: Affordable and Feature-Rich

Gator by HostGator

Overview and Unique Features of Gator

Gator, developed by HostGator, is a website builder that offers an affordable and feature-rich solution.

It is particularly suitable for small businesses and individuals looking for a balance between functionality, ease of use, and price.

Quality Template Selection

Gator offers a wide range of templates, allowing users to choose a design that aligns with their vision and needs. These templates are customizable, providing some flexibility while remaining easy to use.

Integrated Analytical Tools

A major asset of Gator is its integrated analytical tools, which allow users to track their website's performance and better understand their audience.

These data are essential for optimizing online presence and improving visitor engagement.

E-commerce Support

Gator also offers e-commerce features, allowing users to create and manage online stores. Although these tools are more basic compared to other platforms, they remain a viable option for small-scale online businesses.

Gator Pricing Plans

Gator offers affordable website creation plans suitable for a wide range of users.

Here's an overview of the available plans:

  1. Express Start: Starting from $3.46/month, including core website creation features, email marketing, and limited e-commerce functionality.
  2. Express Site: Starting from $5.39/month, offering additional features tailored to small businesses, such as bookings and priority customer support.
  3. Express Store: Starting from $8.30/month, this plan is geared towards full e-commerce with advanced shipping management and no transaction fees.
    Advantages and Disadvantages Table

Advantages and disadvantages table

Advantages Disadvantages
Affordable with a range of templates Basic e-commerce tools
Integrated analytical tools Limited customization options

9. Weebly: User-Friendly and E-Commerce Platform for Small Websites

Weebly

Weebly Context and Positioning

Weebly has established itself as a major player in the world of website builders, offering a user-friendly and integrated platform. It is particularly suitable for small e-commerce sites, blogs, and personal websites.

Mobile Application: On-the-Go Management

A significant advantage of Weebly is its mobile application, which allows users to manage their website on the go.

This feature is ideal for small business owners and bloggers who need to keep their site updated without being tied to a desk.

E-Commerce Tools

Weebly also stands out for its robust e-commerce tools, allowing for easy setup and management of an online store. These tools are particularly beneficial for those starting out in e-commerce.

Design and Customization

The platform offers a range of templates designed to be aesthetically pleasing and easy to customize. While design flexibility may be limited compared to other platforms, it remains sufficient for most small sites and personal projects.

Weebly Pricing Structure

Weebly offers a variety of pricing plans, including a free plan and paid options. The free plan is ideal for personal projects and small sites.

For those needing more features, paid plan rates start at $10 per month for an annual subscription or $13 on a monthly basis. These paid plans are particularly suited for small e-commerce sites, offering excellent value for money and additional features.

Advantages and Disadvantages table

Advantages Disadvantages
User-Friendly Interface Limited Design Flexibility
Good for Small E-commerce Sites Less Features Than Some Competitors
Buy Ghost CMS managed hosting service

10. Webflow: Advanced No-Code Customization

Webflow

Advanced No-Code Website Builder

Webflow is an innovative platform that combines the flexibility of coding with the ease of use of a no-code website builder. It is ideal for designers, marketers, and even developers who seek advanced customization without delving into complex coding.

Customization Capabilities: Blend of HTML, CSS, and JavaScript

Webflow offers a high degree of customization, allowing users to manipulate HTML, CSS, and JavaScript elements within an intuitive visual interface. This opens up almost limitless design possibilities while remaining accessible to non-coders.

E-commerce Tools: Creation of Custom Online Stores

In addition to its customization capabilities, Webflow offers robust e-commerce tools, enabling the creation of fully customized online stores.

Webflow Pricing and Plans

Webflow offers a free "Starter" plan and paid plans for professionals and businesses.

Paid plans enable advanced creation, publishing, and hosting features. The costs of Webflow, although higher, reflect the quality and flexibility of its designs and features.

Advantages and Disadvantages table

Advantages Disadvantages
High Degree of Customization Steep Learning Curve
Ideal for Designers and Those with Web Development Experience More Expensive Than Some Alternatives

11. Pixpa: Ideal for Portfolios and Visual Content

Pixpa

Suited for Photographers and Visual Artists

Pixpa stands out as an ideal solution for photographers, visual artists, and creatives looking to showcase their work online.

The platform is specially designed to highlight portfolios and visual content, offering elegant and responsive templates.

Template Designs

Pixpa's templates are crafted to showcase high-quality images and visuals. They provide a variety of options for presenting portfolios, art galleries, and visual projects in a professional and aesthetically appealing manner.

E-commerce Features for Artists

In addition to its focus on portfolios, Pixpa offers e-commerce features that enable artists and photographers to sell their artwork and digital products directly from their site.

Integrations and Tools

Pixpa integrates various tools and features to enhance the website's functionality, such as blogs, contact forms, and SEO optimization. These tools complement the visual presentation, providing a comprehensive and professional user experience.

Pixpa Pricing

Pixpa offers different pricing plans designed to meet the needs of creative professionals at various stages of their careers.

The pricing options are affordable, especially considering the specialized features offered for portfolios and art sales.

Advantages and Disadvantages table

Advantages Disadvantages
Excellent for Portfolios and Visual Content Limited E-commerce Features
Responsive and Professional Templates Less Suitable for Complex Websites

12. Webnode: Ease and Speed for Basic Websites

Webnode

Key Features

Webnode positions itself as an ideal solution for users looking to quickly and easily create basic websites. With an intuitive user interface and a simplified creation process, Webnode is particularly suitable for beginners and small businesses.

Automatic Website Building with AI

A notable feature of Webnode is its artificial intelligence support, which helps users automatically build their website.

This feature saves time and simplifies the design process, even for those with no prior experience in website creation.

Mobile Editing

Webnode also offers convenient mobile editing, allowing users to manage and update their website on the go across various mobile devices. This flexibility is particularly useful for entrepreneurs and professionals who are often on the move.

Webnode Pricing

Webnode offers a range of pricing plans, providing affordable options for beginners and small businesses.

  1. PROFI: $22.90/month
  2. STANDARD: $12.90/month
  3. MINI: $8.50/month
  4. LIMITED: $4.50/month
    Advantages and Disadvantages Table

Advantages and disadvantages table

Advantages Disadvantages
Easy to Use, Good for Beginners Limited Design and Customization Options
Supports Multilingual Websites Less Advanced Features

13. GoDaddy Website Builder: Simplicity and Flexibility

GoDaddy Website Builder

Overview and Key Features

GoDaddy Website Builder is an integrated solution offered by one of the largest names in web hosting.

Designed for simplicity and flexibility, it's ideal for small and medium-sized businesses looking to quickly establish an effective online presence.

Template Designs and Customization

With a variety of templates to choose from, GoDaddy Website Builder offers flexibility in designing your site.

Although customization may be limited compared to other platforms, it provides enough options to create an attractive and functional site.

Marketing and SEO Tools

A major asset of GoDaddy Website Builder is its integration of marketing and SEO tools. These features help improve your site's online visibility and attract more traffic.

E-commerce Capabilities

GoDaddy Website Builder also includes e-commerce features, allowing users to create and manage online stores. These tools make the platform suitable for those looking to sell products or services online.

GoDaddy Website Builder Pricing

GoDaddy Website Builder offers a range of pricing plans tailored to the needs of different business sizes:

  1. Basic: Starting at $10.99/month (with annual commitment)
  2. Standard: Starting at $10.49/month (with annual commitment)
  3. Premium: Starting at $14.99/month (with annual commitment)

Advantages and disadvantages table

Advantages Disadvantages
User-Friendly Interface Limited Design Flexibility
Good Integration of E-commerce and Marketing Tools Not as Modern Templates as Competitors
Buy Ghost CMS managed hosting service

How to Choose the Right Alternative to Wix?

Selecting the perfect website creation platform depends on your specific needs, technical skills, and budget. Here are some key factors to consider when choosing an alternative to Wix:

Features, Design, and Accessibility

. Functionality: Determine the essential features you need for your site. Do you require advanced e-commerce tools, extensive customization options, or a simple and intuitive interface?
. Ease of Use: If you're a beginner, opt for a platform with a user-friendly interface and robust technical support.
. Design: For those who value aesthetics, choose a platform that offers a variety of high-quality templates and customization options.

Price Comparison and Value for Money

Compare the pricing structures of different platforms and evaluate them against your budget.
Consider additional costs, such as fees for extra features or hosting expenses.

Scalability and Longevity

Ensure that the platform can grow with your business or project.
Check the reputation and stability of the company behind the platform.

Community and Support Options Evaluation

An active community and responsive customer support can be crucial, especially for beginners.

Integration Capabilities Consideration

Check if the platform can easily integrate with other tools and services you currently use or plan to use.

Buy Ghost CMS managed hosting service

Conclusion

Each alternative to Wix has its own strengths and peculiarities. Whether you're a blogger, a small business owner, an artist, or a marketer, there is a platform that will meet your needs.

While we prefer and recommend Ghost CMS, we encourage you to conduct your own research and test several platforms before committing.

Choosing the right platform will have a significant impact on the success of your online presence.

Written by
Jérémie Raude-Leroy
Director of Abstract27.com, we build and/or host your website / blog with Ghost CMS. Reliable, hassle-free and SEO optimised, perfect for bloggers, entrepreneurs, freelancers and SMEs.
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