WordPress vs Ghost cms : Which is the Better CMS ?

WordPress and Ghost differ in ease of use and features. WordPress has a larger user base and more customization options, while Ghost has a simpler interface optimized for blogging. The right choice depends on specific needs and goals. Abstract27 offers Ghost-related services.
WordPress vs Ghost cms : Which is the Better CMS ?
Photo by Lavi Perchik / Unsplash
Table of Contents
In: Ghost CMS Open Source

Ease of Use

One of the main differences between WordPress and Ghost is the ease of use. WordPress is a well-established platform that has been around for over a decade, and as such, it has a large user base and a wealth of documentation and support available. This makes it relatively easy for even non-technical users to get up and running with WordPress.
Ghost, on the other hand, is a newer platform that is designed specifically for bloggers and content creators. It has a simpler, more streamlined interface than WordPress, which makes it easier for users to focus on creating content rather than getting bogged down in the technical details of managing a website.
Overall, Ghost is way easier to use than WordPress, particularly for users who are primarily interested in creating and publishing content, rather than customizing the look and feel of their website.

Features and Functionality

When it comes to features and functionality, WordPress is the clear winner. It has a vast ecosystem of plugins and themes that allow users to add almost any feature or functionality to their website. This includes everything from simple things like contact forms and social media integration to more complex functionality like e-commerce and membership systems.
Ghost, on the other hand, has a more limited set of features and functionality. It is designed primarily for blogging and publishing, so it does not have the same level of customization available as WordPress. That being said, Ghost does have everything needed for users to create and publish content, such as a powerful editor and a robust tagging system and SEO friendly. Which is at the end very useful, because you won't waste time to search plugins and will focus into your core business.

Here is a screenshot of our Ghost back office page for managing posts.


Newsletter

Both WordPress and Ghost offer the ability to create and send newsletters to subscribers. WordPress users can achieve this through the use of plugins like Mailchimp or Constant Contact, while Ghost has a built-in newsletter feature that enables users to easily create and send newsletters to their subscribers with efficient management options, including the ability to filter subscribers by labels. Many users appreciate this feature of Ghost.

Here is a screenshot of our Ghost back office page for managing newsletters.

Membership

If you're looking to create a membership site with either WordPress or Ghost, both platforms have options available. In WordPress, this can be done through a plugin like MemberPress or Paid Memberships Pro. Ghost also has a built-in membership feature that allows users to create and manage a membership program.

Ghost cms membership page example


SEO

Both WordPress and Ghost are optimized for search engines, but WordPress may have a slight edge when it comes to SEO. This is because WordPress has a large ecosystem of SEO plugins and tools that allow users to fine-tune their website's search engine rankings. Ghost has built-in features such as meta data and XML sitemap generation, allowing users to focus on creating content while the technical aspects of the website are handled by the open-source software. This can make it easier for users to manage their website and ensure that it is optimized for search engines.


Conclusion

Overall, both WordPress and Ghost are powerful content management systems that can be used to create a wide variety of websites. WordPress is the more feature-rich platform, with a vast ecosystem of plugins and themes that allow users to customize and extend their websites in almost any way. Ghost, on the other hand, is a simpler, more streamlined platform that is designed specifically for bloggers and content creators.


If you're looking for a platform that is easy to use and allows you to focus on creating content, Ghost may be the better choice. However, if you need a more feature-rich platform with a wide range of customization options, WordPress may be the better option. Ultimately, the right choice for you will depend on your specific needs and goals.

At Abstract27, we have a strong preference for Ghost and offer a range of services related to the platform. We can help you set up your Ghost website, build it for you, and even host it for you. Alternatively, you can choose to host your Ghost website with Ghost's own hosting services. More infos about our services below :

Web Services & Pricing - Abstract27 - London Web Agency
Explore a range of web services at Abstract27, a London-based French web agency. From Ghost CMS website creation to SEO optimization and professional graphic design, our services are tailored to startups, small businesses, and entrepreneurs seeking efficient, user-friendly digital solutions.”
Written by
Jérémie Raude-Leroy
Director of Abstract27.com, we build and/or host your website / blog with Ghost CMS. Reliable, hassle-free and SEO optimised, perfect for bloggers, entrepreneurs, freelancers and SMEs.
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