Abstract27
Portfolio
Websites we've designed, built and run
A selection of the sites we've created, migrated and host for our clients, grouped by sector — so you can go straight to the work that looks like yours.
Associations & charities
See the offer →
Dispensaire Français: a bilingual WordPress-to-Ghost rebuild for a medical and social charity
How Abstract27 rebuilt the website of the Dispensaire Français – French Benevolent Society: two Ghost instances in French and English, 664 contacts migrated, a newsletter sent from the site, an online donation form with Gift Aid built in, 132 redirects and the old WordPress archived for good.
Franco-British Data Society: a bespoke Ghost website for a Franco-British association
How Abstract27 moved the Franco-British Data Society from WordPress to Ghost CMS: a bespoke theme, an events diary split into upcoming and past, and memberships and newsletter the association runs itself.
Wix to Ghost migration for the FAFGB: a 39-association directory inside an institutional website
How Abstract27 moved the Federation of French Associations in Great Britain off Wix: 68 content items rebuilt, a 39-association directory, a newsletter sent straight from the site, and a French institutional identity.
Lycée Charles de Gaulle Parents' Association
Website for the Association of Parents of Students at the French School Charles de Gaulle - London.
Green House Think Tank
Green House is a think tank founded in 2011. It aims to lead the development of green thinking in the UK.
Politics & public life
See the offer →
A website for Français du Monde-ADFE UK: a civic association through an election year (francaisdumonde.co.uk)
How Abstract27 runs the website of Français du Monde-ADFE UK, a public-interest association for French citizens in the United Kingdom: paid membership, newsletter, several authors — and a 2026 consular election campaign kept apart from the association's own content.
An election campaign website for an independent list of 26 candidates (unmondedeprojets.org.uk)
How Abstract27 built the campaign website of Un Monde de Projets, an independent list of 26 candidates in the 2026 French consular elections in London: a campaign theme designed for Ghost, 26 candidate profiles, a how-to-vote page and a newsletter.
A bilingual election campaign website for Ensemble! (ensemble2026.uk)
How Abstract27 built the French–English campaign website of the Ensemble! list for the 2026 consular elections in the UK: a bespoke front end on two Ghost instances, candidate profiles in both languages, and a site that carried on after polling day.
Health & therapists
Read the guide →
Website for an executive hypnotherapy practice in London and Paris: Renaissance Executives, from Webflow to Ghost
How Abstract27 moved renaissanceexecs.com from a Webflow template to a bespoke Ghost site: one booking funnel, copy reviewed against the UK advertising code, an accessible dark editorial design and a newsletter.
Website Redesign for Francine Joyce
See how we helped Francine Joyce, a diet expert, with a new website that lets her book her own appointments. This change makes it easier for her to handle her schedule
SEO optimisation and website redesign for Gabriel Rafi
How Abstract27 revived clinical neuropsychology expert Gabriel Rafi's website, applying targeted SEO work to improve his visibility on the keyword "Gabriel Rafi".
Huguette Lelong healthy life
Huguette Lelong is a passionate nutritionist who truly believes that good health and wellbeing start with a healthy diet and sustainable lifestyle changes.
Medicare Français
Medicare Français is a well-known provider of private healthcare services to French-speaking people in London.
Media & publishing
See the offer →
Website creation for an independent online magazine: DoYouSpeakLondon, from WordPress to Ghost
How Abstract27 moved doyouspeaklondon.com off WordPress and onto managed Ghost CMS: 173 articles migrated, a six-world editorial taxonomy, a free weekly newsletter, and a publisher who now sells sponsored features herself.
WordPress to Ghost migration: how APAR.TV rescued its media with a full rebuild
How migrating 8,000+ articles from WordPress to Ghost turned APAR.TV from a slow, ad-saturated site into a fast, profitable media outlet. A full case study of the rebuild.
Case study: MediaMoolah.com — an independent web publication powered by Ghost
How setting up Ghost let Ronan Petillon launch Media Moolah, a publication devoted to media growth and monetisation. Performance, built-in SEO and simpler content management: behind the scenes of a successful launch.
Français à Londres
Français à Londres is the community platform of reference for French speakers in London.
Restaurants, food & shops
Read the guide →
La Liste de mes Envies Pastry: how going digital turns a passion into a business
How Abstract27 supported a London pastry chef through her digital transformation, building a fast, intuitive online storefront and ordering platform.
TellMeWine.co.uk e-commerce website redesign
How Abstract27 revived Tell Me Wine's online shop with Shopify, improving sales and giving the client full control of their own site. The complete case study.
Website for the World Pâté-Croûte Championship - British Semi-Final
Discover how we created an attractive and functional website for the World Pâté-Croûte Championship, UK semi-final, from co-creation to secure hosting.
Re-sources
platform for actionable sustainability in beauty
Earthylous
Earthylous is an independent brand of body and skincare products inspired by nature and its life-giving, nurturing and healing powers.
Les Menus Plaisir
Les Menus Plaisir is a bilingual site of gourmet recipes, good tips and more.
Coaches, consultants & freelancers
Read the guide →
Website for a children's French school in London: Club Petit Pierrot, from WordPress to Ghost
How Abstract27 rebuilt clubpetitpierrot.co.uk off WordPress and onto managed Ghost CMS: a term-driven site for a French immersion school running since 1993, a shop with no card data on the site, and a team that publishes its own term dates.
Website redesign for a London law firm: The French Law Practice on Ghost CMS
How Abstract27 redesigned frenchlawpractice.com for Caroline Cohen: a bespoke static site replaced by managed Ghost CMS, an architecture built for a regulated practice, and a solicitor who now publishes her own legal briefings.
Website creation for an interior designer in London and Paris: Madame Design
How Abstract27 built madamedesign.uk for Valérie Gnansia Arquier: a portfolio website for an interior designer working across London and Paris, on managed Ghost CMS, with projects she publishes herself.
Alma (monalma.com): a bespoke video course website, built on Ghost and Paddle
How Abstract27 built monalma.com for Anaïs Simon: managed Ghost CMS, a bespoke theme executed from the client's own brand book, protected video courses, and international payments with Paddle as Merchant of Record.
WordPress to Ghost CMS migration for Mozeact: regaining digital autonomy and simpler content management
How Abstract27 rebuilt Mozeact's website by migrating from WordPress to Ghost CMS, giving the consultancy complete digital independence. No more database headaches, no more waiting on outside developers.
Website Hosting and Ghost CMS Setup for Airc Digital - openBIM experts
Discover how we set up Ghost CMS and provided hosting for Airc Digital, delivering a robust, user-friendly platform to meet their requirements.
Case study - Website Migration from Blogger to Ghost CMS
Discover how we migrated the bilingual website from Blogger to Ghost CMS for TaxTrends.co.uk, enhancing functionality and SEO. With meticulous content migration, URL redirection, and customized training, the site now operates efficiently on a modern, responsive platform